Privacy Policy
Effective Date: November 10, 2025
BAREEARTH BIOHAKRZ PTY LTD (ABN 96 669 448 220, trading as BioMiMicZ) (“we,” “us,” or “our”) is committed to protecting your privacy and handling your personal information in a transparent, fair, and lawful manner. This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). It applies to all personal information we collect through our website (biomimicz.com.au), online programs, events, and any other interactions with our services.
We are a holistic wellness education company dedicated to unlocking nature’s secrets for vibrant living through practices like thermotherapy, breathwork, cryotherapy, meditation, and more. Our services include online challenges (e.g., our 29-day program), resources, and tailored support for home vitality, athletic performance, and business resilience.
By using our website or services, you consent to the practices described in this Policy. If you do not agree, please do not provide us with your personal information or use our services.
- Types of Personal Information We Collect
Personal information is any information or opinion about an identified individual or one who is reasonably identifiable. We may collect the following types of personal information, including sensitive information (e.g., health data), where necessary for our functions:
- Contact and Identification Details: Name, email address, phone number, postal address, date of birth, and gender.
- Account and Profile Information: Username, password, preferences, and any profile data you provide when creating an account or enrolling in programs.
- Health and Wellness Data: Information about your wellness practices, goals, or conditions (e.g., responses to questionnaires on breathwork, fasting, or meditation) to personalize our educational content. This is sensitive information and collected only with your explicit consent.
- Interaction and Usage Data: Details of your engagement with our services, such as program progress, feedback, survey responses, and browsing history on our site.
- Payment Information: If applicable (e.g., for paid events or resources), credit card details, billing address, or bank information. We do not store full payment details ourselves but use secure third-party processors.
- Other Information: Emergency contacts, demographic details (e.g., for tailored content), or any data you voluntarily provide via forms, emails, or events.
We only collect sensitive information (e.g., health-related) if it is directly relevant to providing personalized wellness education and with your consent.
- How We Collect Personal Information
We collect personal information directly from you in fair and lawful ways, and only when reasonably necessary for our business activities. Methods include:
- Directly from You: When you sign up for our newsletter, enroll in the 29-day challenge or other programs, submit contact forms, participate in surveys, attend events, or communicate with us via email, phone, or social media.
- Automatically via Our Website: Using cookies, web beacons, and analytics tools to track usage (e.g., IP address, browser type, pages visited, device information). You can manage cookies through your browser settings, but this may limit site functionality.
- From Third Parties: Rarely, from publicly available sources (e.g., professional directories) or partners (e.g., event collaborators), but only with your consent or where permitted by law.
- Anonymously or Pseudonymously: Where practical (e.g., general inquiries), you may interact with us without identifying yourself. However, full services like program enrollment require identification.
We will notify you at the time of collection about the purpose and your rights, unless an exception under the APPs applies (e.g., legal requirements).
- Purposes for Collecting, Using, and Disclosing Personal Information
We collect, use, and disclose personal information primarily to provide and improve our holistic wellness education services. Specific purposes include:
- Enrolling you in programs like the 29-day challenge and delivering personalized content (e.g., using health data for tailored recommendations).
- Communicating with you, such as sending program updates, newsletters, or responses to inquiries.
- Administering events, bookings, and support for vitality, performance, or resilience goals.
- Processing payments (if applicable) and managing accounts.
- Improving our services through analytics, research, and feedback (e.g., aggregated data on program effectiveness).
- Marketing our services, including promotions or new offerings, unless you opt out.
- Complying with legal obligations, such as tax reporting or health and safety requirements.
- Preventing fraud, resolving disputes, or protecting our rights and those of others.
We will not use or disclose your information for secondary purposes unless you consent, it is reasonably expected, or required by law (e.g., to prevent serious threats to health).
Sensitive information (e.g., health data) is used solely for the purpose collected (e.g., personalization) and not for marketing without explicit consent.
- Disclosure of Personal Information
We may disclose your personal information to trusted third parties where necessary for the purposes above, ensuring they comply with privacy laws. These include:
- Service Providers: IT providers (e.g., for hosting and analytics), payment processors, email services, or marketing platforms.
- Professional Advisors: Accountants, lawyers, or auditors for business operations.
- Partners and Affiliates: Collaborators for joint events or programs, with your consent.
- Government Authorities: Where required by law, such as for regulatory compliance.
- In Business Transactions: If we sell or merge parts of our business, to the new owners under confidentiality obligations.
We do not sell your personal information. Disclosures are limited to what is necessary, and we require third parties to protect your data.
- Overseas Disclosure
Our operations are primarily in Australia, but some service providers (e.g., cloud storage) may store data overseas (e.g., in the US or EU). Before any overseas disclosure, we take reasonable steps to ensure the recipient complies with the APPs or equivalent standards (e.g., via contracts). If we cannot ensure this, we will seek your consent or not proceed, unless an exception applies.
- Storage and Security of Personal Information
We store personal information securely in electronic and physical formats, retaining it only as long as necessary for the purposes collected or legal requirements (e.g., 7 years for financial records).
Security measures include:
- Encryption for data in transit and at rest.
- Access controls, firewalls, and multi-factor authentication.
- Regular security audits and staff training.
- Secure destruction or de-identification of data when no longer needed.
While we take all reasonable steps, no system is entirely secure. In the event of a data breach, we will notify affected individuals and the Office of the Australian Information Commissioner (OAIC) as required under the Notifiable Data Breaches scheme.
- Access, Correction, and Deletion
You have the right to access, correct, or request deletion of your personal information. To do so, contact our Privacy Officer (details below). We will respond within 30 days and provide access free of charge unless costs are involved (e.g., extensive searches), in which case we may charge a reasonable fee.
If we refuse access or correction (e.g., if it impacts others’ privacy), we will explain why and how to complain. For inaccuracies, we will correct it or attach a statement of your dispute.
- Complaints
If you believe we have breached your privacy, please contact our Privacy Officer with details. We will investigate promptly, acknowledge your complaint within 5 business days, and aim to resolve it within 30 days.
If unsatisfied, you can complain to the OAIC at www.oaic.gov.au or by calling 1300 363 992.
- Changes to This Policy
We may update this Policy to reflect changes in our practices or laws. Updates will be posted on our website with the effective date. Continued use of our services after changes constitutes acceptance.
- Contact Us
For questions, requests, or complaints, contact our Privacy Officer:
- Email: support@biomimicz.com.au
This Policy ensures open and transparent management of personal information, in compliance with APP 1 and all APPs.